A B c D E F G H

About us

Anjila Puran

Marketing/Promotions Director

Brisvaani Radio 1701 AM

Brisvaani Radio started broadcasting in September 1997 the latest, up-to-date information and entertainment in everything desi - be it from India, Fiji, Pakistan Singapore, Canada, America or anywhere else in the world. Since then it has become Australia's favorite Hindi radio station.

Brisvaani Radio is the only independent commercial radio station in Brisbane that broadcasts seven days a week, 24 hours a day, and brings entertainment, current affairs, BBC World, India and Fiji news, cultural and religious programs, interviews, talk-back, and other community-related programs to the Indian, Punjabi, Muslim, Bengali, Sri Lankan, South African, Afghanistan and Fijian communities. The radio covers a range of special music programs, from old classics to contemporary pop, and blues to Hindi dance music. Our talk programs examine social issues, address health and spiritual needs, and discuss local current affairs for the audiences.

The program presenters belong to a diverse range of backgrounds and include qualified professionals, academics, religious and cultural leaders. They come from India, Pakistan, and Fiji and understand the needs and tastes of their audiences. They also constantly listen to our listeners and make necessary improvements.Having a target audience in excess of 300,000, including internet listeners, Brisvaani Radio’s programs are also listened to by Indians Australia-wide/worldwide through online radio on our website (www.brisvaani.com).

Our radio station is a powerful advertising tool to help Queensland’s business community connect with the Indians in the state. All our programs, news, and talk-shows are only about them and no one else, making Brisvaani Radio the businesses’ most effective advertising choice for targeting Indians.

Brisvaani Radio: Facts for the Advertisers

Demographics

  • Mix of Fiji Indians, mainstream Indians, South Indians, and Punjabis living in Queensland (Also Muslim, Bengali, Sri Lankan, South African, Afghanistan and Fijian communities)
  • Age group: 25-70

Broadcast and Reach

  • Broadcast 24x7, 365 days a year
  • Estimated listenership over 300,000 including internet listeners Australiawide/worldwide.
  • Broadcast on all mobile devices, be it Android-based, Blackberry, or Apple products like iPhones
  • Broadcast through call-to-listen number as well; listeners can just free-call the number through their landlines or mobiles

Programs

Hindi music, Hindi classic songs, current affairs, BBC World, India and Fiji news, cultural and religious programs, interviews, talk-shows, and other community-related programs

Why Advertise on Brisvaani Radio?

Why Advertise?

  • To attract new customers
  • To encourage repeat customers
  • To ensure continuously running business
  • To build a successful image of your business
  • To stay in the competition

Why Advertise on Radio?

  • Only radio approaches on-the-go customers
  • Only radio reaches drivers (average customers spend roughly an hour in car every day)
  • Only radio reaches certain audiences through its remote broadcasts (other media are inaccessible to customers in remote areas)
  • Radio helps you break into new markets
  • Radio builds strong and loyal listenership, unlike other media like print, TV, and the web

Why Advertise on Brisvaani Radio?

  • Broadcast 24 hrs / 365 days throughout Queensland (and Australia); also broadcast on the web for global audiences
  • Listened to by over 300,000 Indians
  • Broadcast in Hindi and English
  • Broadcast on all mobile devices, be it Android-based, Blackberry, or Apple products like iPhones
  • Broadcast through call-to-listen number as well; listeners can just free-call the number through their landlines or mobiles
  • Targets specific Indian community (Advertising through Brisvaani Radio is targeted at only the Indians, and the community will feel special as you single them out by advertising in Brisvaani Radio. You only get to benefit from the resulting goodwill.)
  • Targets one of the highest income groups in Australia, which has more purchasing power to buy your products

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